Phase2Media Direct Expands E-mail Sales Team;
February 22, 2001
NEW YORK(BUSINESS WIRE)Feb. 22, 2001Phase2Media, a leading Internet advertising sales and marketing organization, has named Raymond Howard account manager, e-mail and direct sales in the company's San Francisco office. The announcement was made today by Richy Glassberg, chairman and CEO.
Phase2Media E-mail has emerged as a leader in the e-mail marketing arena, offering advertisers an e-mail marketing solution that combines premium online and offline brands with sophisticated targeting capabilities of over 50 million e-mail names. Phase2Media, which first distinguished itself for its focus on branded, single-site representation, expanded its business to include a distinct e-mail and newsletter division in April of 2000. Currently, Phase2Media E-mail focuses on e-mail list rental, sales, brokerage and segmentation and is partnered with ClickAction to provide E-mail Relationship management (ERM) services to clients and advertisers.
Howard joins Phase2Media E-mail and Direct from DeltaClick where he was a consultant responsible for sales development, working with new clients including Audio Book Club, Dial Free Calls and eTour. Prior to DeltaClick, he worked as an account executive at GetRelevant.com, Nextel Communications, WorldCom Wireless, and Pacific Bell Mobile Services.
Howard's appointment is effective immediately.
Phase2Media (www.Phase2Media.com) is a leading Internet advertising sales and marketing organization that sells advertising inventory on the Web sites of branded Web publishers. Phase2Media provides a comprehensive sales solution to Web publishers, which includes the sale of ad inventory, as well as a full complement of strategic, marketing and consulting services. Phase2Media sells the ad inventory of over 60 branded sites, including The Wire: News from the Associated Press, Britannica.com, FOX.com, FOXNEWS.com, FOXSPORTS.com, FreeLotto, Maxim Online, NHL.com, the official site of the Sydney 2000 Olympic Games, Prodigy Communications, Sothebys.com and WeightWatchers.com, as well as all of Hachette Filipacchi's online properties, such as Car and Driver, Elle, Premiere, and Road & Track. Launched in April 1999, Phase2Media is headquartered in New York City, with offices in Atlanta, Chicago, Dallas, Detroit, Los Angeles and San Francisco.
CONTACT: Phase2Media, Cathy O'Brien, 212/883-4712 (Public Relations Consultant), Christopher Hahn, 917/368-7243 (Marketing Coordinator), email@example.com, firstname.lastname@example.org
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