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Opt-In News Releases 2nd Email Marketing Micro-Study Report

April 9, 2001 

Opt-In News, an industry leader in permission-based email marketing and news, headquartered in Loves Park, Illinois, announced today the release of its second report in a series of micro-studies focused on email-marketing ad networks within the opt-in email industry.

The reports, which are geared toward helping media buyers and advertisers better understand the trends and overall direction of the email industry, enable professionals to grasp the "big picture" through charts, graphs and concise data such as click-through averages, CPM rate information, CPM, CPC, and CPA pricing models and creative statistics.

To view the study, visit:

To learn more about Opt-In News, visit:

- Editorial Staff

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