Harte-Hanks signs e-mail pact
June 11, 2001
Harte-Hanks Inc. says it has a pact with e-Dialog for e-mail marketing services.
Under the agreement, e-Dialog -- which has offices in Lexington, Mass., and London -- will provide an outbound e-mail delivery program for the locally based direct-marketer's consumer and business-to-business clients.
"E-mail marketing is a growing $2 billion market," says Gary Skidmore, Harte-Hanks' president of custom relationship management services, "and our clients have been using e-mail in an expansive way as a permission-based vehicle for a wide variety of communication needs."
The companies did not disclose financial terms of the agreement.
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